Assist Brand Manager in new product development projects from concept to launch involving artwork designers’ contacts, packaging & suppliers’ contacts, tests, surveys.
Provide assistance to Brand Manager in marketing activities such as consumer promotion, event organizing, outdoor ads, media booking/monitoring (working with Trade Marketing Sales, Media Manager in the process).
In conjunction with Brand Manager, coordinate with R&D and Operations teams in product development process.
In conjunction with Brand Manager, coordinate with Sales Manager/Executive in organizing consumer /trade activities.
Monitor actual ATL & BTL spending of the designated brand and update Brand Manager its status on monthly basic.
Work with promotion and sale team and make regular market visits to enhance market understanding.
Maintain up - to – date guard-books of own and competitors advertising, merchandising materials and marketing activities.
Provide ad-hoc assistance when required
Job Requirement
Graduated Bachelor of Marketing, Business Administration or related field.
At least 3 year of experienced in Brand MKT Management in Milk and FMCG field.
Open mindset, quickly adapt to changes.
Analytical & problem solving
Hard-working, careful, meticulous, and able to work under high pressure.
Good computer skills, good Word and Excel software skills
Basic English reading comprehension and response skills.
