Assistant Brand Manager

Job Description

Assistant Brand manager

• Develop short-term marketing plan based on analysis of market, trade and consumer needs, resources and capabilities.
• Have good insights about mom & baby products, proactively listen and get inputs from consumers
• to proactively react with the markets and consumer needs.
• Provide good business judgement and follow-up in all aspects of marketing for the assigned brand including product development, creative, media, promotions, etc.
• Be proactive in field market visiting to evaluate brand(s) performance and recommend & execute appropriate changes in brand plan to achieve optimal results.
• Ensure excellent in execution of all marketing activities as assigned, understand well business and marketing objectives to translate into KPI activities, be proactive in proposing and actions.
• Follow up marketing expenditures by assigned projects within the marketing budget.

Marketing Coordinator

• Be proactive and ensure excellent execution of launching plan and expansion plan; perfect in execution; excellent in project management; desire for the best quality outcome with strong ambitious to deliver overall excellent results for business, especially for strong areas that we have to win in the market.
• Take part in cross-functional Project as required.
• Cooperate with cross-functional departments, especially Sales team for locally project to support key shops