Brand Director

Job Description

Yes4All is one of the leading brands for home sporting goods & furniture in the e-commerce market. Founded in 2010, we have strived to be the world leader in e-commerce enablers in term of trading, product creating and e-commerce servicing. Based in California with an operation office in HCMC, we have more than 500 young and talented members with expert knowledge and experience in the e-commerce industry.
We are on an ambitious journey to dominate not only US e-commerce market but also to enter new e-commerce markets of more than 15 countries in Europe, Asia and North America, not only Amazon channel but also Walmart, Wayfair among others. Besides, home sporting goods, furniture, outdoor and gardening are also great opportunities that we desire to occupy and create significant values. With our steady knowledge in E-commerce, Yes4All started to provide end-to-end ecommerce-enabler service in order to help Vietnamese and global manufacturers or struggling sellers bring their products to the US & International markets.
Our mission: Connect the Worldwide Resources & create innovative platform to bring products and services from innovators and manufacturers to worldwide customers more efficiently.
Our vision: To be the world leader of e-commerce enabler in term of trading, product creating, and e-commerce servicing.

I. JOB DECRIPTIONS

1. Target Setting and Achievement:

• Set and achieve ambitious sales targets, ensuring alignment with the company's growth objectives.

2. Team Leadership and Development:

• Build, lead, and develop a high-performing e-commerce sales team, fostering a positive and results-driven work environment.

3. Market Analysis and Forecasting:

• Analyze market trends, customer behavior, and sales data to inform sales strategies, forecast sales, and identify growth opportunities.

4. Cross-functional Collaboration:

• Collaborate with product, technology, and customer service teams to optimize the customer experience and drive sales.

5. Brand Development:

• Enhance brand positioning and awareness through effective marketing initiatives and brand-building activities.
• Maintain brand consistency across all communication channels and customer touchpoints.

6. Market Analysis:

• Conduct market research and analysis to identify trends, opportunities, and competitive threats.
• Use data-driven insights to adjust strategies and tactics, ensuring Yes4all remains competitive in the E-commerce market.

Job Requirement

II. REQUIREMENTS

1. Knowledge

• A Bachelor’s or preferably a Master’s degree in Business, Marketing, or a related field is typically required.
• Industry Knowledge: In-depth understanding of the e-commerce industry, market dynamics, customer behavior, and digital marketing trends.

2. Skills

• Strategic Thinking: Ability to develop and implement effective e-commerce sales strategies that align with the company's fast growth & ambitious business objectives, especially in competitor-based pricing and value-based pricing.
• Sales Expertise: Proficiency in developing and executing sales plans, setting and achieving sales targets, and managing sales operations.
• Leadership and Management: Strong leadership skills to build, lead, scale, motivate a high-performing sales team and manage cross-functional collaborations effectively.
• Data-driven & Intuitive decision: Proficiency in using data analytics to drive sales decisions and also excellent in making decisions based on instinct, gut feeling, or unconscious knowledge to make quick & meaningful decisions in complex or uncertain situations.
• Demand Forecasting: Proficiency in developing sales forecasts models using both traditional knowledge and e-commerce knowledge.
• Digital Marketing Knowledge: Proficiency in leveraging digital marketing channels, SEO, SEM, and social media to drive online traffic and sales.
• Technology Savvy: Familiarity with e-commerce platforms, CRM systems, sales software, and analytics tools. Be able to work with technology team to transform manual daily work into logics that machine can learn, then machine-assist to have breakthrough results
• Communication and Negotiation: Excellent communication and negotiation skills to manage internal & external partnerships, and internal collaborations effectively.
• Problem Solving: Ability to identify and resolve issues promptly, ensuring the smooth functioning of the e-commerce sales operations.
• Quick Learning: Ability to learn new knowledge quickly, find ways to apply, and scale them quickly

3. Experience

• Extensive Experience: Substantial experience in e-commerce, sales, or a related field, with a proven track record of driving sales growth, team building, preferably in a high level leadership role for at least 5 years.

III. WHY YOU WILL LOVE JOINING US?

1. FOR YOU TO JOIN

• Financial Well-being: A competitive salary with 13th month salary, annual performance bonus and a variety of allowances.
• Salary review: annually or on excellent performance.
• Activities: company trips, team-building, and other customized monthly bonding events.
• Annual leaves: 16 days off and 01 Birthday Leave per year.
• Healthcare: annual health check, insurance according to Labor Law and extra PTI Insurance package.
• Working Environment: dynamic, friendly environments with working time flexibility, and other perks include snacks, coffee, and healthy food provided daily suited for hardworking, fun, and team collaboration.

2. FOR YOU TO GROW

• Ambition: We are now keeping on with our hyper growth to multicategory, multichannel, multimarket, and expanding into the world largest e-commerce enabler. Hence, there will continuously be opportunities to challenge yourself, learn new skills and knowledge.
• Challenges: Your voice can always be heard as we embrace the eagerness of learning and sharing. You can be your own boss and create your own value with the ability to take initiative and make decisions in all aspects of work.
• Chances: Be led and coached by experienced and inspirational leaders and participate in various training courses where you can enlarge your knowledge and experience in the E-commerce and Supply Chain industry.

3. FOR YOU TO STAY

• People: Having a headquarter in the US and an operation office in Vietnam, our team is young and highly motivated. You will be working with and alongside members having experiences from International Corporations or high profile from Vietnam that share the same passion and dedication.
• Culture: Our working environment is humble, collaborative and 100% healthy. We promote Exchange & Speak out, you can receive transparent and supportive feedback so you can perform the best.
• Career path: Provide you with a great career path, open to rotating for your better understanding of the company and contribute across many of our functions.

And much more, join us and let yourself explore other fantastic things!