Brand Executive

Job Description

1. Marketing, PR & Branding:

• Work closely with Brand Manager/ Business Manager to develop annual marketing calendar with full marketing activities and budget spend

• Plan and coordinate with Marketing team to execute marketing activities: product launches, events, outpost animation, in-store animation,…

• Liaise with principal for execution of branding/ marketing activities.

• Assist on monthly budget tracking

• Ensure and maximize monthly product exposure on both digital & print media channel

• Prepare monthly in-store promotion scheme and coordinate with MKT & Retail Ops for execution to make sure that every counter understand well and have enough stocks to apply the promotion.

• Apply for promotion license & communicate with retailers about the program

• Prepare monthly marketing activities report.

2. Merchandising and inventory:

• Follow and execute visual merchandising guidelines from principals at all counters to make sure that all visuals are all in usage right

• Prepare for new counter set up (if any)

• Accountable for brands’ inventory levels, stock forecasting for existing & new products, stock management to ensure all POS are well stocked, no potential loss of sales and maintain healthy inventory turnover ratio

• Complete all necessary reports timely.

3. Operation:

• Assist logistic team in custom clearance process by providing related documents.

• Take lead in prepare legal documents for product notification

• Work with local suppliers to produce POSM: blotter card, paper bag, voucher

• Arrange all payment requests for brand spending

Job Requirement

• Minimum 2 years experiences of relevant work preferably in the beauty and fragrance industry.  

• Good communication skills and fluent in both written and oral English.

• Strong attention to detail

• Able to work on own initiative

• Demonstrates a "Can Do” Attitude

• Energetic, entrepreneurial and desire to progress in this industry