Category Manager (Vitamins)

Job Description

Main responsibilities:

• Identify opportunities by using market and customer insight, to develop new products in the Pharmacity Brand, that meet customer needs and supports the sales participation.
• Manage Pharmacity product brand identity: prepare product design and key visual briefs; manage artwork development process with the Graphic Designer.
• Manage new product brief and work cross-functionally with the Sourcing team to ensure requirements are fulfilled.
• Manage the end-to-end brand plan for ongoing and new product launches. Work cross-functionally with Marketing, Training and Merchandising departments to execute high quality communication, deliver product knowledge, and brand engagement.
• Proactively manage the assortment and trading plan, in term of pricing, commercials, promotion and merchandising.
• Own and manage the monthly promotion plan for Pharmacity brand, offering schemes that drive profitable growth. Complete promotional analysis to understand the effectiveness of promotion schemes.
• Conduct sales analysis and commercial updates on brand performance, for identifying actions and opportunities to improve brand performance.
• Ensure full stock availability and effective stock management for Pharmacity brand product by working Pharmacity Demand Planning department across forecasting, PO planning, delivery plan.
• Lead the relationship with relevant departments for effective brand merchandising across multiple channels such as retail pharmacies, ecommerce, app, etc.
• Work closely with and support the Pharmacity Training, Internal Communications and Retail teams on Pharmacity brand selling strategies, training initiatives, engagement activities, to maximize the internal engagement and brand knowledge of employees.
• Develop Pharmacity brand local price strategy in line with management guidelines and brand positioning strategies. Set prices and position products relative to market opportunities and competition

Job Requirement

• 5 years+ in a retail or product brands organization in a field relating to product development, brand, and category management.
• Experience of Vitamins & Supplements category is desirable, but not essential.
• Good at English.
• Strong business communication and presentation skills.
• Ability to work under pressure in a fast-growing company, proactive, flexible, agile, open-minded