Consumer Market Knowledge Specialist

Job Description

• Execute market research plans as per the Marketing team's requirements, ensuring that research projects are effectively managed to meet project objectives and quality benchmarks.
• Comprehend business goals and project research to suggest streamlined research methodologies tailored to each phase of brand development.
• Oversee the quality of project execution from external agencies, ensuring the accuracy of information gathering and actionable recommendations.
• Prepare concise report summaries, proposals, and deliver presentations of findings to Brand/BOD.
• Conduct market research and surveys to gather insights on brands and elicit consumer feedback pertaining to relevant industries/brands.
• Collaborate with brand team in constructing research plans and supplying brand data.