Digital Media Executive (Digital Media Planning)

Job Description

- Media campaign planning & strategy (Online to Offline): Involve in IMC campaign planning, execution and operation

- Work closely with internal team and external stakeholders to develop & implement digital media across multiple channels for each unique campaign objectives (awareness, engagement & conversions).

- Proactively corporate with E-com team to synchronize branding and commercial campaign. Develop creative assets to support monthly sale campaign

- Oversee the creation and execution of OCM & compelling influencer marketing campaigns

- Monitor and measure channel performance with Performance Specialist to ensure deliverables and achieve campaign KPIs commitment with Ecommerce partners

- Manage daily ad performance, campaigns learning, analysis, and report. Oversee all the company's media assets and handle related issues

- Media payment and paperwork.

Further information about career opportunities, please visit website: rohto.com.vn (Tuyển dụng -> Cơ hội nghề nghiệp)

Any questions about this job, please contact us via Linkedin: Rohto Mentholatum VN

Job Requirement

Official Education and working experience:

• Bachelor’s degree – Marketing Major or related field
• 3+ years of demonstrable experience in digital marketing or media planning roles
• Strong analytical skills to understand data, study metrics, market report and align strategies.
• Familiarity with creatives design and content development
• Proven ability to manage multiple brands and teams simultaneously
• Solid knowledge of digital platforms & analytic tools
• Project management skills, with experience in managing budgets, and schedules.