E-COMMERCE MANAGER

Job Description

1. Platform Management:

• Create, manage, and optimize Lasy Cosmetics' presence on TikTok, Shopee, and Facebook.
• Develop engaging and consistent content tailored for each platform to attract and retain customers.

2. Marketing Campaigns:

• Plan and execute online branding and advertising campaigns to promote new and existing products.
• Utilize TikTok ads, Shopee ads, and Facebook ads to target relevant audiences and maximize ROI.

3. Content Creation:

• Collaborate with the creative team to produce high-quality, engaging videos, product listings, and promotional posts.
• Stay updated with trends on TikTok and adapt them to showcase Lasy products effectively.

4. Performance Monitoring:

• Track campaign performance using analytics tools.
• Prepare regular reports on KPIs (e.g., engagement rate, click-through rate, and sales conversion).

5. Customer Engagement:

• Respond to customer inquiries and comments on all platforms promptly and professionally.
• Foster relationships with followers to build a loyal customer base.

6. Collaborations and Partnerships:

• Identify and collaborate with influencers and content creators on TikTok and Facebook.
• Plan promotional activities, such as live-streaming events on TikTok and Shopee.

7. Market Research:

• Analyze competitors' strategies on e-commerce platforms.
• Monitor trends in the cosmetics market to align strategies with customer preferences.

Job Requirement

• Bachelor’s degree in Marketing, Business, or a related field.
• 2+ years of experience in social media marketing, e-commerce, or brand management (cosmetics experience preferred).
• Strong understanding of TikTok, Shopee, and Facebook marketing tools and algorithms.
• Ability to create and edit engaging content (video and image).
• Proficiency in analytics tools for performance tracking.
• Creativity and ability to stay updated on trends in the beauty industry
• Experience with influencer marketing and live-streaming events.

Competencies

• Fluent in both written and spoken English or Korean
• Ability to thrive in a fast-paced, dynamic environment and manage multiple priorities effectively.
• Excellent analytical and strategic thinking skills.
• Persuading and Influencing
• Planning & Organizing skills
• Independent & demonstrate inspiring leadership as well.
• Excellent Interpersonal and management skill.