E-commerce Platform Specialist

Job Description

Develop and implement online marketing strategies and campaigns to optimize the online customers’ experience and satisfaction, increase marketing effectiveness and increase online sales revenue (E-commerce Platform: Shopee, TikTokshop, Lazada…)

- Plan and collaborate with the internal sales/commercial team and external suppliers to build promotion campaigns to achieve the business KPIs (Sales, Engagement and Marketing objectives, …)

- Conceptualize and develop interesting/new campaigns with specific strategic directions (Platform campaigns, CAT campaigns,...)

- Work closely with the operation team to generate optimal solutions for the online campaigns’ promotional mechanisms, ensure the smooth execution of promotional deals

- Collect and review performance insights/data after the campaign and suggest key learnings for improvement.

- Monitor/ catchup E-Commerce trends, new initiatives, market best practices to find out more new initiatives for improving site conversion, shopper engagement.

- Involve & own, monitor relationships with external teams to run Ecommerce Projects to explore more new development opportunities.

Job Requirement

-   Bachelor’s degree in Business Administration/Marketing/Economics (GPA 7.5 is a plus)

-   At least 2-year experience in a similar field, preferable with experience in Ecommerce Platform or Ecommerce team of Brand

-  Excel Master, Power BI is a plus.

-   Excellent interpersonal/communication/negotiation skills

-   Effective in time management, multitasking, planning and execution

-   Optimistic with full of creative ideas