· Perform keyword research and analysis to understand market trends and customer search behaviour.
· Develop and implement comprehensive SEO strategies, including on-page optimization, link-building, and content strategy.
· Collaborate with the content creation team to ensure SEO best practices are followed in all marketing materials.
· Monitor and report on the performance of our website, using tools like Google Analytics and SEMrush, to track rankings, traffic, and engagement metrics.
· Stay up-to-date with the latest SEO trends, search algorithm updates, and industry best practices.
· Provide recommendations for improving website structure, content, and user experience to enhance SEO performance.
· Work closely with the web development team to implement technical SEO enhancements.
· Proven experience as an SEO Specialist or similar role, with a strong portfolio of successful SEO projects.
· Deep understanding of search engine algorithms, ranking strategies, and SEO best practices.
· Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Moz) and web analytics.
· Excellent keyword research skills and the ability to analyze search data and trends.
· Familiarity with content management systems (CMS) and a basic understanding of HTML/CSS.
· Strong analytical skills and the ability to derive meaningful insights from data.
· Excellent communication and teamwork skills, with the ability to work collaboratively across departments.
· Certification in Google Analytics or similar analytics platforms is prefered
· Experience with local SEO strategies and optimization.
Company info:
Address: ZEDER HN office, No. 8 Quang Trung Street, Ha Dong District, Ha Noi
Working time: Monday - Friday (9:00 - 18:00)
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