Marketing Leader/Manager

Job Description

QDP - Quân Đạt & Partners takes pride in being a leading façade contractor in Vietnam, specializing in design, engineering and installation of architectural aluminum and glass products.

Our products are present in numerous high-rise buildings, luxury apartments, commercial centers, hotels, resorts, airports, stretching from Vietnam, Cambodia, Myanmar to Australia, the United States, and are continuously expanding to other countries.

To support our expansion and development goals, we are seeking talented members to join our team. Please find the details below.

This position Plays a key role in managing and implementing marketing strategies to increase the company's brand awareness (including domestic and international markets), thereby driving sales growth and strengthening the company's position.

1. Marketing planning and campaign building

• Plan and execute marketing campaigns, ensuring alignment with brand values ​​and target audiences.

• Coordinate with the Business Development department, develop marketing strategies appropriate to customer segments in each key market (America, Europe, Australia, etc.)

• Plan and execute online advertising campaigns (Google Ads, Facebook Ads, LinkedIn Ads, etc.) to increase traffic and conversions.

• Develop a Branding strategy focusing on the company's USP (Unique Selling Point), based on market trends, consumer behavior, and competitor activity.

• Advise the Board of Directors on developing short, medium, and long-term brand strategies.

2. Online and Offline Marketing Implementing

• Implement online and offline events according to the company's Marketing plan

• Lead the team to implement the overall marketing strategy for the products and services provided, including traditional and digital marketing.

• SEO optimization: Ensure the website and content are optimized for search engines to increase visibility.

• Plan and implement all digital marketing strategies, including Content, Seo, Fb Ads, GG ads…

• Identify trends and insights, and optimize budget and performance based on insights.

3. Team Management & Leadership

• Plan and assign work, monitor team member performance.

• Lead, train, and develop the marketing team, ensuring smooth coordination of all activities.

• Evaluate team performance and propose improvements.

4. Planning and reporting

• Marketing planning for each month/quarter/year (Including online and offline marketing plans), in accordance with the company's budget and BOD requirements.

• Effective management: Monitor, evaluate and report the effectiveness of marketing campaigns to the BOD

• Synthesize reports and evaluate cost usage, results of each offline event and online campaign to the board of directors

Job Requirement

1. Qualifications:

• Bachelor’s degree in Marketing, Communication, Business Administration or related field.

2. Abilities and skills:

• Have general Marketing knowledge: Market research, content marketing, digital marketing, branding, graphic design and communication strategy. 

• Understand and master online Marketing tools: SEO, SEM, Google Ads, Facebook Ads, Google Analytics, Email Marketing, Social Media channels (Facebook, LinkedIn, YouTube, etc.), conversion rate optimization and online customer attraction. 

• Have experience in successfully implementing Marketing campaigns. 

• Data analysis skills, measuring the effectiveness of Marketing campaigns. 

• English: good communication skills 

• Good leadership and team management skills 

• Strategic thinking, creativity 

• Responsible, disciplined work ethic 

• Ability to work under pressure

3. Experience:

• At least 5 years of experience in Digital Marketing, or more than 3 years in the position of Marketing Leader/Manager

• Experience/knowledge of the construction/interior market is an advantage