Sales Manager/Senior Sales Manager

Job Description

Job Summary – (Role Summary)

· To manage sales activities and events in line with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel.

Essential Duties and Responsibilities – (Key Activities of the role)

· Monitors competitors activities and assists in marketing intelligence

· Refers sales leads to appropriate personnel within the Imperial Hotel

· Sells to new, existing and prospective customers considering goals set forth in the sales strategy, negotiating optimum rate for the benefit of the business

· Services existing business through management of account bases

· Sell all facets of the hotel

· Manage the corporate head office and the preferred hotel history for that company

· Develop and maintain a regular pattern of sales calls, meeting with principals of target market

· Provides direction on, and conducts market research and analysis

· Develops and maintains contact with business generators, meeting and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government Departments and other producers closely allied to Hotel business

· Builds profile within local market place through attendance at various events and local market place

· Conduct client interviews

· Entertain clients

· Plan and conduct familiarization tours and site inspections

· Travel when required to promote the hotel and develop potential business

· Monitors existing business and inputs into sales strategy meetings to maximize business

· Grows existing business and establishes and pursues leads which will develop business

· Interfaces with operations on a timely basis

· Initiates and prepares tenders for business

· Assesses sales and marketing data

· Assists with the preparation of new products and services

· Assists in the evaluation of sales and marketing activities

· Analyses sales mix and likely impact on hotel goals

· Implement direction from Director of Sales and Marketing.

· Liaison with advertising agency

· Stock control of collateral

· Collateral input

· Execute advertising/creative briefs in a timely manner

· Works with superior on manpower planning and management needs

· Works with superior in the preparation and management of the Department’s budget

Job Requirement

Required Skills 

• Demonstrated ability to interact with customers, employees and third parties that reflects highly on the hotel, the brand and the Company.
• Problem solving, reasoning, motivating, organizational and training abilities.
• Good writing skills
• Proficient in the use of Microsoft Office

Qualifications 

 ·        Bachelor’s degree or Diploma in Sales & Marketing, Hotel Management, Business Administration, or related field preferred

 Experience 

 ·        2 years related experience or an equivalent combination of education and experience