Senior Marketing Executive

Job Description

1) Content Marketing

• Develop marketing content for new products.

• Collaborate closely with Designers and Video Editors to create and maintain high-quality marketing materials and collateral.

• Distribute marketing content across our website, email newsletters, and advertising channels.

• Manage the inventory of image assets, brand kits, and marketing kits.

• Manage the printing of marketing materials (catalogs, brochures, quick start guides).

2) Paid-Ads

• Work with advertising partners to execute banner ads and PR activities on digital platforms

• Evaluate the effectiveness of advertising activities and manage the payment process for advertising channels.

• Search for and propose new advertising partners.

3) Cross-marketing

• Collaborate with partners to implement cross-marketing activities for products between the two parties, such as press releases, exhibition displays, etc.

• Proactively seek marketing collaboration opportunities with customers and partners to optimize cross-product marketing strategies.

4) Exhibition

• Plan participation in annual exhibitions and implement tailored marketing activities for each event, such as Xponential, Japan Drone, Commercial UAV, etc.

• Take responsibility for liaising and negotiating with exhibition organizers, and assisting in visa applications.

5) Report & Planning

- Develop and implement marketing plans aligned with the company's business objectives.

- Monitor and facilitate the progress of team members and relevant departments to ensure overall project timelines.

- Generate weekly/monthly/quarterly/yearly marketing activity reports.

- Ensure timely launches of products according to predefined schedules.

Job Requirement

- Passionate about technology products, especially drones, gimbals, and cameras.

- Proven experience in marketing and content creation.

- Strong communication skills and effective team collaboration.

- Good writing & reading skills in English

- Great working attitude, creative, proactive, responsible, and able to handle multiple tasks

- Good to have experience in creating B2B content or product marketing. 

- Opportunity is available for both local and international candidates able to work in Ho Chi Minh City, Vietnam.