Content Creator

We’re looking for a Content Creator who lives and breathes social media - whether that’s TikTok, Reels, or wherever people are scrolling next. If you can spot a trend before it hits your feed and turn it into something that fits our brands, you might be the one.

You will work for 2 brands: Yeshi & Matte

I/ Key Responsibilities:

• Content Strategy & Collaboration: Collaborate with Creative, Marketing, and Operations teams to develop ideas that support brand objectives, campaign goals, and audience engagement across all relevant platforms.

• Content Research: Monitor social media trends, emerging platforms, viral formats, and audience insights to identify content opportunities that align with brand positioning and marketing objectives.

• Content Planning: Plan and organize content calendar based on briefs, campaigns, product launches, always-on and seasonal activities, and business needs when required by the brief or brand. 

• Content Creation & Execution: Execute high-quality content across digital platforms, with a primary focus on TikTok, Threads, Instagram and emerging channels. This includes concept development, filming, editing, and coordinating with internal teams or external creators when required. 

• Content Performance & Optimization: Track and analyze content performance through regular reporting, evaluate engagement and reach metrics, identify key insights, and continuously optimize future content based on data and audience feedback.

• 1-3 years of experience in personal or professional Content Creation or Social Media Agencies

• Skilled at shooting videos & photos with phone and digital camera.

• Strong teamwork and collaboration skills, with a proactive attitude toward problem-solving, execution and time management

• Social-nativeness: Deep understanding of social media platforms (algorithms, content formats, etc.), particularly TikTok platforms.

• Creative drive: constant creation and testing, moving fast while keeping quality high

• Experience in video editing tools (CapCut, Adobe Premiere, or similar).

• Meticulous and well-organized and able to manage multiple projects simultaneously

• Fluent in English and Vietnamese