Develop and implement digital business strategies aligned with the company’s direction.
Develop and optimize digital insurance products and solutions that meet market demand and target customer needs.
Expand and maintain a network of strategic partners to strengthen distribution channels and revenue growth.
Enhance customer experience through product, service, and digital process improvements.
Key Responsibilities:
1, Develop Digital Channel Business Plans
Build product development plans: detailed action programs aligned with company goals.
Build communication plans: sales communication programs for digital channels.
Build budget plans: cost planning for product development, communication, and business activities.
Implement and integrate new products on digital platforms.
Develop and promote online sales channels such as websites, mobile apps, and e-commerce platforms.
Execute digital marketing campaigns: design and implement campaigns to strengthen brand awareness and attract new customers.
2, Research & Develop Products, Solutions, and Business Models for Digital Insurance
Research competitors and market needs.
Propose insurance solutions tailored to partners’ characteristics.
Seek, establish, and maintain relationships with partners to develop bundled products that meet end-user needs.
Collaborate with technology solution partners to develop digital insurance business models.
Use data and analytics tools to measure and evaluate digital channel performance, optimize strategies, and propose data-driven decisions.
Analyze customer behavior, forecast trends, and propose potential growth opportunities for new products and services.
3, Develop Sales Channels & Partnerships
Identify and build partnerships: establish and maintain relationships with partners, suppliers, and major clients such as fintechs, telcos, and e-commerce platforms to expand distribution channels and reach customers.
Listen and respond to customer needs: ensure products meet customer expectations, collect feedback, and continuously improve.
Drive effective revenue generation from assigned partners.
Yêu Cầu Công Việc
1, Education: Bachelor’s degree in Insurance, Finance, Economics, or related fields.
2, Work Experience: Minimum 5 years of experience in finance, insurance, or technology.
3, Knowledge/Skills:
Building digital business models.
Data analysis and reporting.
Product and business model research.
Understanding of insurance and technology products.
