Position：KOL Livestream Booking

Key Responsibilities

1. KOL & MCN Partnership (70%)

• Source, negotiate, and book Mid-tier KOLs, Top KOLs, livestream creators, MCNs, and agencies for livestream and marketing campaigns.

• Build and maintain strong, long-term relationships with influencers and partners.

• Negotiate commercial terms, contracts, deliverables, and campaign timelines.

• Coordinate campaign execution, ensuring all deliverables are completed on schedule.

• Monitor campaign performance (GMV, reach, engagement, conversion, ROI) and provide post-campaign evaluations.

• Maintain and continuously expand the KOL and MCN databases.

1. In-house Livestream Management (30%)

• Support planning and execution of in-house livestream sessions on TikTok Shop and other social commerce platforms.

• Work with internal hosts/KOCs to improve livestream content, engagement, and conversion.

• Monitor livestream performance and identify opportunities to optimize traffic, engagement, and GMV.

• Continuously test new livestream formats, content ideas, and selling approaches

Requirements

• 2–4 years of experience in Influencer Marketing, KOL Booking, Livestream Operations, or Partnership Management.

• Bachelor's degree in Business Administration, Marketing, Public Relations, or a related field is preferred.

• Strong network with Mid-tier KOLs, Top KOLs, MCNs, livestream creators, and talent agencies in Vietnam.

• Excellent negotiation, communication, and relationship management skills.

• Hands-on experience in booking KOLs for livestream and social media campaigns.

• Strong project management skills with the ability to manage multiple campaigns simultaneously.

• Experience in Beauty, Personal Care, Oral Care, or FMCG is preferred.

• Basic Chinese or English communication skills are a plus.

Benefits

• Attractive and competitive income depending on professional ability. Negotiable with ability and competitive in the market.

• Working hours: 9:00 AM – 6:00 PM, Monday to Friday (Lunch break: 12:00 PM – 1:30 PM).

• Full statutory insurance (Social Insurance, Health Insurance, and Unemployment Insurance) provided from the probation period.

• 13th-month salary and annual performance bonus based on the company's business results.