Growth Marketing Manager

Mô tả Công việc

Company Overview

We are a confidential organization operating in the healthcare, pharmaceutical, and hospital service sectors. Our mission is to enhance patient outcomes and deliver high-quality medical solutions through innovation, operational excellence, and people-centric service. We are expanding our marketing capabilities to support strategic growth, digital transformation, and market leadership across Vietnam.

Overview
The Growth Marketing Manager will drive multi-channel growth initiatives, optimize the customer journey, and accelerate business expansion across healthcare/pharma services.

Responsibilities

• Develop and execute growth strategies to boost customer acquisition, conversion, and retention.

• Optimize the AARRR funnel (Acquisition, Activation, Retention, Revenue, Referral).

• Analyze customer behavior and performance data to identify growth opportunities.

• Lead A/B testing, experimentation initiatives, and funnel optimization.

• Collaborate with Product, Sales, and Operations to improve user experience and drive sustainable growth.

• Monitor key growth metrics: CAC, LTV, ROAS, cohort performance, conversion rates.

Yêu Cầu Công Việc

• 4+ years of experience in growth marketing or similar roles.

• Strong analytical and data-driven mindset.

• Experience working with marketing automation, attribution, and analytics tools.

• Preferably experienced in healthcare, tech, e-commerce, or consumer-driven industries.

• Strong problem-solving skills and the ability to work in a fast-paced environment.