The purpose of the Associate Manager, Channel Development – TOFT is to develop trade marketing plans and customer activity plans to drive distribution & sales volume; drive trade marketing agenda within TOFT sub-channel to ensure that company meet short & mid-term growth objectives.
2. Accountabilities
Lead the development of the channel & category plan for assigned sub-channels:
Develop customer & shopper insights for assigned channels. Translate insights into business building opportunities within specific customers, sub-channels
Develop channel initiatives that support category/channel growth
Identify opportunities and develop monthly/quarterly/yearly trade program
Develop and review the Channel guideline with all stakeholders to drive right pricing and assortment, brand visibility and to track execution of the guideline in market with assistance of Value Management and Sales Development (FIT) team
Work with Channel Operations team & Sales team to ensure excellence in in-store execution.
Define and leverage channel insight, competitors update & channel opportunity in to trade program plan by integrating with Channel Operation team.
Work out the brief for agencies
Develop and execute all channel & category, schematic shopper promotions:
Lead scheme proposal and execution
Lead the communication to internal and external stakeholders on the scheme
Conduct ROI and post-promotion evaluation.
Facilitate information sharing, best practices and joint initiatives with other sub-channels
Budget Management
Responsible for ensuring the effectiveness of trade marketing budget and control to execute aligned trade activities within given budget via analyzing, managing, tracking trade marketing budget spend.
To ensure compliance with all regulatory systems of the company
Yêu Cầu Công Việc
Key Skills / Experience Required
Education: Bachelor’s Degree in Business, Marketing or related fields
Years & Type of Experience: At least 4 years in channel and category management role, preferred experience in GT - TOFT Channel in FMCG company.
Knowledge & Skills:
Strong understanding trade marketing, category & channel development
Strong competence in project management & stakeholder management
Strong analytical skills and business mindset.
Proven business management competency
Strong communication and influencing skills
Good command of English communication and computer skills
Personality:
Proactive, energetic, confident, and independent
Very result-oriented
Self-motivated and ability to handle multiple task
Creative and passionate, willing to take challenges.
Cơ hội huấn luyện: Được đào tạo nâng cao nghiệp vụ thường xuyên
Độ tuổi:
Không giới hạn tuổi
Thời gian làm việc: Thứ 2 - Thứ 6
Đồng nghiệp: Môi trường làm việc năng động, chuyên nghiệp, thân thiện
Phúc lợi:
Chế độ thưởng lễ + doanh thu tốt:
+ Thưởng lễ: 2 triệu/lễ (áp dụng cho 4 ngày nghỉ lễ: Tết Dương lịch, Tết Âm lịch, 30/4 & 1/5, 2/9)
+ Thưởng cuối năm: Phụ thuộc vào tình hình kinh doanh của Công ty và kết quả làm việc của nhân viên (trung bình 2-5 tháng lương)
