MARKETING EXECUTIVE (HANOI)

WE ARE HIRING | MARKETING EXECUTIVE – HANOI

VIETNAM STAR AUTOMOBILE | MERCEDES-BENZ

Are you a creative and commercially minded marketer who loves bringing brands to life through engaging campaigns and memorable customer experiences?

Join Vietnam Star Automobile and become part of our Marketing team, supporting two flagship dealerships: Vietnam Star Hoan Kiem and Vietnam Star Dai Tu.

Working location:

1. Vietnam Star Hoàn Kiếm: 05 Le Thanh Tong Street, Cua Nam Ward, Hanoi

2. Vietnam Star Đài Tư: Lot D5-1, Dai Tu Industrial Park, 386 Nguyen Van Linh Street, Phuc Loi Ward, Hanoi

YOUR KEY RESPONSIBILITIES

• Event Marketing: plan and execute customer events, new car launches, test-drive experiences, workshops, and showroom activations.

• Digital Marketing: implement digital campaigns across social media, Google Ads, websites, and other online platforms, including content scheduling, ad setup coordination, and day-to-day campaign monitoring.

• Content & Brand Activation: develop engaging marketing content for social and digital channels, support the rollout of marketing campaigns and showroom events, and monitor campaign performance.

• Sales & After-Sales Support: collaborate with Sales and After-Sales teams to develop and implement promotional activities and lead-generation programs that drive customer engagement.

• Budget & Performance Management: manage approved marketing budgets, coordinate with agencies and suppliers, track campaign spending, handle quotations and invoices, oversee day-to-day vendor coordination, and monitor campaign effectiveness and ROI.

• CRM & Reporting: manage campaign leads, ensure CRM compliance, and prepare weekly and monthly marketing performance reports.

WHAT WE ARE LOOKING FOR

• Bachelor's degree in Marketing, Business Administration, Communications or a related field.
• 2–4 years of experience in Marketing, Trade Marketing, or Event Management.
• Experience in Automotive, Luxury Brands, or Premium Retail is an advantage.
• Hands-on experience in event management, digital marketing, and social media campaigns.
• Good analytical, communication, organizational, and project management skills.
• Intermediate English proficiency.
• A creative mindset, strong ownership, and a commercial approach to marketing.

WHY JOIN VSA?

• Competitive Compensation: Attractive salary, performance-based rewards.

• Attractive Benefits: Comprehensive insurance, annual health check-ups, and employee welfare programs.

• Learning & Development: Professional training and continuous learning opportunities to enhance your skills.

• Career Growth: Opportunities to develop your career in the premium automotive industry.

• Prestigious Brand: Work with Mercedes-Benz and gain valuable experience in the luxury automotive environment.