In charge of executing digital campains on all platforms.
Working with content, designer to develop creatives to optimize performance.
Manag
ing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC.Implementing A/B testing and conversion rate optimization.
Ensuring successful planning, execution, and optimization for key traffic KPIs via paid, organic & own media channels.
Identifying and testing new channels to continue to meet or exceed established critical metrics
Implementing marketing automation and lead generation strategies
Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Staying updated with the latest performance marketing trends and technologies
Bachelor's degree in Marketing, Business, or a related field.
2+ years of experience with strong knowledge of Digital Advertising Platform: Google Ads, Meta Ads, Tiktok Ads.
Familiarity with data analytics tools such as Google Analytics, Google Tag Manager, or similar platforms.
Basic understanding of e-commerce performance metrics, digital advertising, and SEO concepts.
Enthusiastic learner with a passion for digital marketing and e-commerce trends.
Ability to adapt to changing priorities and take direction from the Performance Lead.
Strong analytical skills with attention to detail and an aptitude for working with data.
Effective communication skills to collaborate within a fast-paced, cross-functional environment.
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