HCM - Marketing Specialist

-        Conceive and develop efficient marketing plans for assigned brands

-        Prepare and coordinate with other team/departments to execute the marketing plan for assigned brands

-        Be responsible for all marketing activities and their KPIs. Managing a constant growth with higher KPIs through time

-        Actively co-managing all channels and make sure everything is well respected in terms of brand guidelines

-        Research and gather opportunities for marketing partnership and sponsorships

-        Measure and produce monthly, quarterly, yearly and ad hoc reports on KPIs and each campaign

-        Organize and monitor all advertising/communication campaigns, including but not limited to social media, PR, OOH, brand activations and events, and provide recommendations for the brands

-        Conduct market research and analysis to evaluate trends, brand awareness and competition ventures. Initiate and control surveys to assess customer requirements and dedication

-        Write copy for diverse marketing distributions (brochures, poster, press releases, website material, social post etc.)

-        Maintain relationships with event agencies, media vendors and influencers… to ensure collaboration in marketing activities

-        Collaborate with managers in preparing budgets and monitoring expenses

-        Actively participating in all marketing meetings to take part of the strategic decisions

-        University/ College degree in Fashion, Marketing, Communications or related field

-        Have passion for the luxury retail business

-        Fluent in English (speaking and writing) and Vietnamese

-        2 - 3 years experience in Marketing (experience in Retail/ Fashion/ Cosmetic/ Luxury Business is preferable).

-        Good skill of MS Office (Word, Excel and Power Point)

-        Good communication and interpersonal skills

-        Planner and thinker with a bias for action/execution

-        Analytical and lateral thinking abilities

-        Should have the personality to stand-up to take responsibilities.