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Marketing Communications Manager

Địa điểm

Hồ Chí Minh

Maps
  • Lương

    Cạnh tranh

  • Kinh nghiệm

    5 - 8 Năm

  • Cấp bậc

    Quản lý

  • Hết hạn nộp

    20/12/2024

Phúc lợi

  • Chế độ bảo hiểm
  • Phụ cấp
  • Đồng phục
  • Chế độ thưởng
  • Chăm sóc sức khỏe
  • Đào tạo
  • Tăng lương
  • Công tác phí
  • Phụ cấp thâm niên
  • Nghỉ phép năm

Mô tả Công việc

1. Strategy & Planning (20%)

  • Build up company's annual & campaign-based communication strategy to support Categories to meet business objectives and based on the mid-term strategy from line manager.
  • Make full-year & campaign-based communication plan to align with Brand managers & brief to agencies
  • Own & manage all ATL budget allocation

2. ATL & BTL execution (60%)

  • Lead the strategy implementation including full execution of communication campaigns to improve communication accross multiple touch points.
  • Lead the planning & deployment of cross-category offline activations to enhance
  • Lead the planning & execution of co-branding, collaboration, and sponsorship activities of the company
  • In charge of managing all company's own-channels including website & all social media platforms
  • Ensure consistent use of brand identity and messaging across company outputs
  • Analyze social data & trend to inform future strategy and practices, content direction

3. Digitalization (10%)

  • Support MKT Strategy Head in implementing digitalization for the company including but not limited to website enhancement, consumer database, CRM build-up etc.
  • Collaborate & Consult category team in digital & content approaching projects / tasks

4. Team management (10%)

  • Build up workflow & framework
  • Training team members to grow up competencies

Yêu Cầu Công Việc

  • A Bachelor degree or equivalent, major in Communications, Marketing or related field.
  • At least 05 years of working experience with similar position
  • Proven success in expanding a brand’s presence by creatively driving user-centric contents and digital experience with strategic minds and creativity
  • Good communication
  • Actively seeks opportunities and proposes solutions
  • Fluently in English
  • Working at District 1, FMCG company.

Thông tin khác

  • Bằng cấp: Đại học
  • Độ tuổi: Không giới hạn tuổi
  • Lương: Cạnh tranh
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